Ducati Monster Art 2009 Color Therapy

Ducati has presented the project Monster Art, an innovative proposal that frees the creativity from the lovers of the red ones of Borgo Panigale. The motion naked par excellence, the Monster, has been an inspiration fountain for the whole sector of two wheels and for all the lovers of the personalization; on the roads of all the world it more than 200.000 models circulate.

This naked is characterised by a long history of successes, by the introduction during the years of different displacements and of numerous changes of colour, but above all by a constant technological evolution that today has led to the birth of the last two versions: the Monster 696 and the Monster 1100, that represent the beginning of a new era.


Monster is always the motion Ducati that more it inspires and stimulates the art of the personalization. Stylists, designer, artists, actors, singers and, above all, simple lovers of all the world have found in this one motion the inspiration fountain to create the own work of art about two wheels.

Really therefore, he has decided to institutionalise Dukedoms a project able to celebrate and to emphasise the great artistic potential of the Monster: Monster ART will let all express the own personality and the own creative vein through different step of transformation and personalization, the first one of which it is the choice of the colour.

Colour Therapy represents the first episode of the project Monster ART; thanks to the revolutionary solution of the interchangeable copriserbatoio, the Monster 696 and the sorellona 1100 can change livery easily. As well as the colours at present in gamma, or white pearl, the red and the dark black, Ducati proposes 10 additional tonality: the Red GP, the Orange Scrambler, Green Tricolour, Yellow Dukedoms, Lilla Glamour, Blue Italy, Blue Mediterranean Sea, Cockscomb Glossy, Quicksilver and Pure Gold.

90 Euro will be able to be chosen all these new colourings to the moment of the purchase of the motion with a suns surcharge compared to the price of list (with exception of the colours Quicksilver and Pure Gold for for which 190 Euro are asked, when tonality was realised with a special technique of painting).

The project Monster ART is operative by April 21 2009: on the site www.monster.ducati.com there has been inserted a special configuratore, through which it is possible to dress the Monster with 13 disposable colours, and to be able to choose so that favourite. As soon as the own colour was individualised it does not remain that to go into Dukedoms Store to see him at the living one and in order that to create so own Monster art.

Oltre Allalla the possibility of choice colour to the moment of the purchase of the motion, Dukedoms there propose also the “kit Monster Art” (composed cover reservoir, previous mudguard, small dome and coprisella) at a suns price 499 Euro (599 Euro for the tonality Quicksilver and Pure Gold) to change the colour of own Monster 696 or 1100, adapting it to the tastes of the moment.

The new colours, thought up and studied to satisfy the demands and the tastes of all the lovers, will have an availability bounded on the time: the project Monster Art plans in fact what the gamma colours is periodically up-to-date, thanks to the proposal of new colourings or graphics, giving free vent to the creativity and to the imagination. For information visited situated Monster art.